Turn snoozy sentences into sparkling prose.
And create content that will keep your site visitors glued to the page.
I know the struggle all too well: You start writing a piece of content only to leave it unfinished for months because you just can't get it right.
You spend days fidgeting with an idea for a blog post or try your best writing that sales page for your latest product. But no matter how hard you try, you just can’t get the right words out of your head.
Writing is hard.
That’s why I’m passionate about helping freelancers and entrepreneurs improve their writing and become rockstar marketers with repeatable copywriting & online marketing strategies that work.
P. Elva Cutri
Even though it pays to make this stuff sound super hard, it’s actually quite simple.
Writing amazing blog posts and creating content for your website is not as hard as what others lead you to believe. And you don’t have to spend all day on social media or worry about needing to create tons of content.
The first step in writing seductive copy is knowing your prospects innermost desires.
Imagine that this woman is your ideal prospect.
She’s a 30-something smart and educated professional, online on a quiet Saturday morning.
She’s not looking for anything in particular but a post on social media catches her attention. It’s an article about building good habits and making tiny changes to becoming more productive.
Now, Sonia might be very smart, but she tends to procrastinate on important things and knows that she needs to improve on that. But like everything else, she keeps procrastinating on this too.
Here’s the scoop on Sonia.
Sonia works full time as marketing assistant for a software company. She has two kids ages 6 and 11 and a dog she loves. After a long day at work, she usually comes home exhausted and even a bit moody. Of course, she feels guilty about it. She loves her kids, but between the demands of her job and keeping the home, she has little time for herself.
Sonia wishes there was a way to feel less stressed and more in control of her life, but she’s not sure what she needs to do.
If only she could find a way to organize her life, she could stop procrastinating and get more done.
Out of a deep-seated need to change, Sonia clicks on the link, which takes her directly to your blog post on your site. She reads your post and is instantly glued. She clicks on a link to another post on your site. She is enamored. She feels as if you wrote all these blog posts just for her.
She wants to keep coming back to your site for more because your blog content will help her with her goals. She’s even considering buying that short course you are offering. But for now, she types in her email address on a form offering a Cheat Sheet of 20 Sure Fire Ways To Get Shit Done.
Sonia is excited and glad that she found your blog.
Content on your site works that way. Your content is meant to attract, engage and convert your audience.
You too can Write Irresistible Website Copy, Sales Pages, and Blog Posts that keep website visitors coming back for more!
All you have to do is learn how to inject your personality into anything you write & use simple copywriting strategies.
the Nice things people say about me
"Elva is incredibly skilled and very easy to work with. She helped me figure out how to manage my WordPress site with simple step-by-step directions."
Joseph De La Cruz
"Not only did Elva with design, and write the content on my website, but she also took the time to show me what she thought would look best. What really impressed me the most was how innovative she was and how she was able to deliver in a short period of time. "
Benefit from the copywriting secrets successful writers don’t want you to know.
So you too can captivate your readers and motivate them to follow your advice, buy your products, or change their minds.
Write persuasive copy and blog posts.
Learning how to write for online audiences takes time and a lot of practice. But you don’t have to start from zero. And you don’t have to wait years to start attracting people to your site. With a little help you can get that idea for a blog post or piece of content out of your head.
When I began writing in 2007, I wrote personal essays and academic papers and I published these online on Hubpages and on my own website. I was good at it. In fact, so good that friends & family asked me for help with their writing. That came easy to me.
But marketing copy! Well, that’s a completely different beast. I had to learn how to write persuasively, and it took me years before I could master the skill.
The goal of marketing copy is to seduce your readers and captivate their minds. It’s writing in short, snappy sentences like this one. It’s writing that is simple and delicious to read because it makes your readers feel understood in a way that is comforting, personal, and engaging.
But coming from an academic background, that seemed impossible to do: Using “I” in my writing? No way! Breaking the rules of grammar? Never!
Write & publish your content.
I would like to empower you to pursue your writing goals. I can help you tackle daunting writing projects, craft engaging blog posts, and make their writing more persuasive.
I can help you evaluate your own writing to make your work more engaging to your readers.
With me by your side you’ll never complain about writer’s block and you will finally finish that article that you have been thinking about writing but just haven’t gotten to it.
- Create persuasive marketing emails that build relationships.
- Write sales content that doesn’t feel pushy.
- Mentor your blog readers and grow your authority
- Build writing habits to help you overcome writer’s block.
- Find your writer’s voice and create content with personality.